General Sentiment is a social analytics company that delivers insights that change the way brands make product and marketing decisions. Fueled by big data natural language processing and text analytics, the company offers a Social Intelligence Platform that interprets online conversations and discovers actionable social insights. In addition to the Social Intelligence Platform, General Sentiment provides an API and a custom reporting service, which also allow corporate executives to comprehensively understand brand perception and optimize the effectiveness of marketing campaigns.
General Sentiment
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